Adidas

Adidas x Sonar Campaign
Client

Adidas

Field

Direction / Animation

The Project

I did these four animation pieces that illustrate products and objects from the brand meant to go inside a bag made by Adidas every year for the Sónar festival.

 

The idea came from mixing up those elements with my own imaginary and visual universe.

Finally, followers on Instagram were invited to a contest in which they needed to find the repetitive object in each of the 10 second pieces.

Credits
Directed & Animated by: Josep Prat Sorolla
Music by: Bsn Posse


Agency: Ogilvy